The Real Estate Action Center is HomeLife's primary lead generation program for prospecting new business. At the Action Center we generate clients through our real estate resource website, which provides clients with free reports and good information on buying or selling. The Action Center is run 7-days a week by licensed salespeople who are available to lend assistance, handle inquiries and setup appointments with customers who are ready to meet with a REALTOR®. The strength of the center is that they have the resources and tools to stay in touch and form relationships with clients who are not ready to do business right away, often providing us with new business opportunities. The Action Center is developing business for all areas throughout British Columbia and we are looking for new Virtual REALTORS® to join our company and handle our referrals.